Thought Leadership
We’ve built a global ecosystem for innovation leaders to experience hands on learning to bring to their work true passion for innovation, growth, and transformation.
How to Assess and Measure Business Innovation
Innovation by Design – How Design Thinking Creates Better Business Solutions
About Magnus Penker, CEO and founder Innovation360
Magnus Penker is a highly sought-after CEO, a Wall Street Journal and USA Today Bestselling author, and an internationally renowned thought leader on innovation, sustainability, and business transformation. He is a speaker on topics related to innovation management, artificial intelligence, digitization, and business transformation. He has presented his original concepts at prestigious global forums and events such as – The Global Peter Drucker Forum, top-ranked international business and design schools, various associations, and in front of executives at the world’s largest enterprises. Mr. Penker recently launched the bestseller Play Bold, writing a 5 Volume Series on Business Innovation titled The Complete Guide to Business Innovation, he is a former contributing editor at the International Journal of Innovation Science and a columnist for the American business magazine Inc Magazine.
Business Worldwide Magazine recognized Magnus as the ‘Most Innovative CEO Sweden 2016’ and he was chosen as a Global Top 100 CEO by CEO Monthly in 2018. Under his leadership, the Innovation360 Group has led regional development projects and expanded from its headquarters in Stockholm, Sweden, to an office in New York City and partners across Europe, Asia, North America and the gulf states.
To prove the value of his insights and theories, Magnus has launched 10 start-ups and has acquired, turned around, and sold over 30 enterprises across Europe. Innovation360 has guided clients on every continent, from entrepreneurial scale-ups to the largest exchange-traded funds and global 100 firms.
On a mission to establish a reliable innovation pipeline for sustainable growth and profits, Magnus continues to travel the globe , delving deeper into the mechanics of bringing new ideas to life. He demonstrates how companies can experiment with radical innovation to extend their functional lifespan as long as possible because every success means another company that can contribute to solving the world’s greatest challenges.
The world is facing unprecedented threats to a sustainable future, with a need for powerful, original ideas to address issues such as access to clean water, better education, healthcare, an end to poverty, and smarter agriculture policies to support the growing population. The only way to solve these issues is through radical innovation and active experimentation. Only a structured approach to radical innovation can help organizations operate at this speed and help humanity reach its full potential.
“To be a world champion in anything, you must discover the source of your strength and then build on it. When its time to face competitors, an innovation strategy designed to highlight your own unique strengths will change the playing field.”
– Magnus Penker
Quick Links
© 2025 InnoSurvey®, Ideation360®, CApIL®, Innovation360 Group & the graphic symbol (003165554-0001) ”Wheel of Innovation” are trademarks and/or copyrights of the Innovation360. The Wheel of Innovation is also under US Design Patent US D813,884S. © 2025 the Innovation360. All rights reserved.